AgriTech
Precision farming, crop analytics, soil sensing, and farm management software.
Current Market
$22B
Today
Projected Market
$110B
2030 estimate
Growth Rate
25%
CAGR
Competition
2/10
Low — wide open
Market Size Trajectory
Unsolved Problems & SaaS Opportunities
3 problems · 6 ideasFarmers over-apply fertiliser by 15–25% on average because they lack precise, field-level soil nutrient data and rely on county-average recommendations.
SaaS Opportunities
SoilIQ
Soil intelligence platform combining satellite NDVI imagery, IoT sensor readings, and lab results to generate variable-rate fertiliser prescriptions at 1-metre resolution.
NutriMap
Farm management tool that ingests historical yield maps and soil data to build dynamic nutrient management plans, reducing input costs while protecting yield.
Crop disease and pest infestations are detected weeks late because scouting is infrequent and relies on visual inspection across large acreage.
SaaS Opportunities
CropSentinel
Drone-based crop health monitoring service that uses multispectral imaging and AI to detect early-stage disease and pest stress, triggering targeted treatment alerts before yield loss.
ScoutAI
Mobile scouting app with AI-powered plant disease identification from photos — farmers photograph affected plants and receive instant diagnosis with treatment recommendations.
Small and mid-size farms have no digital record-keeping — compliance audits, input tracking, and yield records are all paper-based, creating huge administrative burden.
SaaS Opportunities
FarmLog
Mobile-first farm record management app that logs field activities, chemical applications, and machinery use — auto-generating compliance reports for GlobalGAP and organic certification.
HarvestDesk
Farm ERP designed for operations under 5,000 acres — manages inventory, tracks input costs per field, and produces profit-and-loss by crop with zero accounting background required.